Detailed strategy and Design in days, not months.

Launch, pitch, market, and clearly communicate your startup in record time. We turn a simple chat into a strategic plan in 5 days. And then translate it into a unique brand identity in 2 weeks.

100% money back if your results don’t save you time

"This saved us months of iteration! Simple, short questions with simple answers in an easy to use chat format. We are more motivated now, knowing exactly what we can do to make this work."

MetaDip

Co-Founder, Metso

You're busy building.

Build-ship-iterate-repeat.

But how do you make time to figure out strategy: what to say, to whom, and how?

Hire help?

But how do you find the right agency? Or consultant?

There are no standards. No benchmarks. No transparency.

it’ll cost you!

Figure out strategy, positioning, and messaging yourself. Or hire someone to help.

Either way it will cost a lot of money. Or a ton of time. Typically both.

Startup-life is messy and overwhelming.
We fix that.

Getting from A to B is overwhelming: connect with your community, set up marketing, secure funding. All while you’re busy building a product that’s going to change the world.

#1 – Connect to your customers hearts & minds.

# 2 – Connect to your customers wallets.

Build-ship-iterate-repeat.

But how do you make time to figure out strategy: what to say, to whom, and how?

But how do you find the right agency? Or consultant?

There are no standards. No benchmarks. No transparency.

it’ll cost you!

Figure out strategy, positioning, and messaging yourself. Or hire someone to help.

Either way it will cost a lot of money. Or a ton of time. Typically both.

Winning is a two–step process:

Getting from A to B is overwhelming: connect with your community, set up marketing, secure funding. All while you’re busy building a product that’s going to change the world.

fast, comprehensive & Affordable.

We have taken what others neglect and made it our main focus: a clear strategic foundation.

That's why we can do it 3x faster and more comprehensive than anyone else on the planet. For a fraction of the price.

How much is saving weeks of your time worth?

save weeks of iteration.

Truly understanding your business is a superpower.

We help your startup gain complete clarity & translate your concept into ready–to–use strategy.

Remote. On your time.

Connect to your audience in record time.

We collect & connect your thoughts and ideas, and turn them into a detailed plan. So you can launch, pitch, market, and clearly communicate your project in record time.

5 days. 1-2 hours per day. That's it.

Otherstate helps kickstart #1 so you get to #2 faster.

1. Connect to your customers hearts & minds
2. Connect to your customers wallets.

Customer testimonials

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"I would recommend it to a friend every time. I've found a great deal of value when trying to better understand my own product and what I want it to become. Also the way the questions were asked helped me see my product with more clarity."

Manuel

Founder, Mosaic

"The ideas I've crafted allow me to feel much more confident sharing my idea with others and also speed up my own iterations of the product. A new level of vigor feels like it's been injected directly into Bazaar."

David

Founder, Bazaar

"Amazing 👏 this was so much fun! Thank you so much – had a look at the Figma and it's more than I expected, great experience. I'm excited to shape a brand around this new story narrative and see where I can take it from here."

Ian

Founder, Biometric Property

How Otherstate Works:

STep 2: Your Results – Ready to use.

In the background we combine your answers into raw building blocks for your communications: everything from your vision, mission, or value proposition, to your benefit statements, elevator pitch, or competitive landscape.

Then we assemble them into templates including a converting landing page, an investor pitch-deck, and more.

Use these assets to leapfrog your competition, brief your designer, or align your team.

Check out our Case Studies to see what that looks like.

Step 1: Strategy As simple as a chat

Our adaptive bot leads you through the program: a set of questions about your project.

Like a good coach it adapts to your answers and collects the data points we need for your detailed strategy.

It's challenging. But gaining profound clarity already during your conversations is also extremely rewarding.

That’s not what we say. It’s what our Clients say. You can ask them!

Prior Strategy Program Required
$2997
(plus tax)
2 distinct brand concepts (incl. logo)
Color palette (primary & secondary)
Typography: Font pairing
Multiple realistic mockups
Complete Brand Guidelines
1 Round of revisions
Time frame: 2 weeks
Completion of the strategy program required prior to this service
Get started

100% money back if your results don’t save you time

Translate your strategy into your visual identity

Your complete brand. In 2 weeks

Once your strategy is in place it's time to bring your visual identity to life.

We directly plug into your results and translate them into powerful visuals that speak to your audience.

No need to search for an agency or freelancer, create a detailed briefing, or negotiate terms.

You can book this add-on directly in Otherstate. For a fixed price. On a fixed timeline.

Made for These stages:

early stage

Later stage

Main Pre-Launch benefits:

gain profound clarity about your project
uncover gaps in your idea & approach
communicate with your audience with clarity and confidence
Pre-Launch

Main (Pre–)Seed benefits:

get crystal clear about your project
align your team around a shared strategy
fast-track your investor pitch
(Pre-)Seed

Main Pivot benefits:

align your team around your new strategy
clearly communicate with your audience & investors
gain confidence in your new project & approach
Pivot

Main Rebrand benefits:

get crystal clear about your project
clearly brief your designers & copywriters
get a solid foundation for your visual identity
Rebrand

TL;DR

Your Strategic Narrative

We translate your thoughts into ready–to–use strategy: one solid foundation for your visual identity, new website, or sales campaign.

clarity With a simple chat

Otherstate is a friendly bot with questions: tailored to your project, adapting to your answers.

Ready-to-use Results

11 building blocks and 5 pre-filled templates. Check out our Case Studies.

5 Days – Not weeks

On average our clients invest 1–2 hours per day over 5 days, to save weeks of their time. Just ask them.

complete & on-budget

Strategic narrative is our main act.
That's why we do it faster and more comprehensive than anyone else on the planet. For a fraction of the price.

Add-on: Visual identities

Option to add a visual identity (logo, colors, typography) after completion of the strategy program.

Build your Strategic Narrative. Step by Step.

Starting at:
$997
(excl. tax)
7 Strategy Modules (5 days)
Figma Results Dashboard
4 Pre-Filled Comms Assets
11 Strategic Building Blocks
Email & Chat Support
Pay in Crypto?
Please get in touch.
Next Steps

100% money back if your results don’t save you time

3. More Add-Ons
Coming Soon
(plus tax)
Websites
Landing Pages
Pitch Decks
Sales Decks
Copy Writing
...and more
Please note: the completion of the strategy program is necessary prior to this service.
2. Visual Identity
Prior Strategy Program Required
$2997
(excl. tax)
2 distinct brand concepts
Color palettes
Typography: Font pairing
Multiple realistic mockups
Complete Brand Guidelines
1 Round of revisions
Time frame: 2 weeks
Please note: the completion of the strategy program is necessary prior to this service.
Get started

100% money back if your results don’t save you time

FAQs

Anything we haven't covered here? Send us a quick message.

What is Otherstate?

At its core Otherstate is an asynchronous, self-paced program to precisely create your project's strategic narrative. Imagine a detailed brand– and business strategy program but without an agency, faster, and way cheaper. In a nutshell.

Once you're done you can choose to create a professional brand identity with us. Or brief your own designer, copywriter, or any other service provider.

Will this work for my project?

Otherstate currently works best for B2C or B2B projects. If you are working on a marketplace, a B2B2C project, or simply want to make sure, grab a slot for a call HERE.

How long does it take to complete?

The program consists of 7 modules and is spaced out over 5 days. On average our clients spend 1–1.5 hours per day with Otherstate, depending on the exercise. About 5-7 hours in total.

How much time will this save me?

It depends. We ask clients to estimate their time savings after they complete the program. Currently this ranges from about a week to several months. On average we estimate 4-6 weeks for early stage projects and pivots/rebrands.

What if I'm not satisfied?

If you complete the program and aren't satisfied with your results simply get in touch we'll refund 100% of your money. The only question we'll ask is why you didn't like it – so we can get better in the future.

Is this AI?

No. We check all your results and assemble them manually. Like a top-notch-face-to-face agency engagement. Just more comprehensive, more useful, faster, and without the overhead.

How can I use my results?

Your results are the basis for your strategy (branding, positioning, messaging, communications, etc.). You can use them immediately, but they're most useful if you hand them over to designer or copywriter – or wordsmith them yourself.

What projects is Otherstate best for?

The program is the best fit for projects with the following criteria: Single Founder or Small team, B2C or B2B, early stage OR pivot/rebrand, and purpose driven.

I need a logo and a website. Can you do that?

We currently offer complete visual identities as an add-on for clients that go through the strategy program. The strategic foundation is critical for creating an identity that contributes to your business goals.

We'll be adding more services (including websites) soon. If you want to learn more grab a slot for a quick call HERE.

Do you have references?

Of course! Simply fill out this form and we'll put you in touch with founders who have completed the program.

Ready to kick-start your project and save weeks of time?

Chat with your personalized bot and receive detailed strategic building blocks to launch, pitch, market, and clearly communicate your project. In 5 days.

100% money back if your results don’t save you time

"This is tremendously helpful at our stage!
The structure is very useful. It's pragmatic and simple without much fluff."

Liang

Founder, U3

Not Sure? Ask Fellow Founders About Their Experience.

Wondering what Otherstate can do for your project?

Ask fellow founders! We connect you with entrepreneurs and project owners who have completed the program. Directly. Peer-to-peer.

Just ask them about their experience with Otherstate.